Logos and Messaging

Did you know that we can customize our products with your logo or specific custom message?  It’s true, we can! You may be thinking why would I want to do that?  Well that is a great question.  We came up with several reasons why you should be using and reinforcing your logo.  In our research we came across many sites that support the reasons we discovered too.  Reinforcing your logo on products like bollard covers, delineators and column wrap are a great way to increase your brand awareness.

Why use a logo?

One of our favorite websites we found, supporting the same reasons we felt were important in logo usage, is Taylor Brands.  They had nicely compiled their list of reasons and it was quite close to our list.  They agree that the use of a logo is very important.  We’ve shared their list of 7 reasons why a logo is important below.

  1. Grabs Attention
  2. Makes a Strong First Impression
  3. It’s the Foundation of Your Brand Identity
  4. Visual = Memorable
  5. Separates You From Competition
  6. Fosters Brand Loyalty
  7. Your Audience Expects It

Why use messaging?

Besides reinforcing your branded logo, you can also add a custom message to our products. For instance, maybe you are having an issue with traffic flow entering and exiting your parking lot.  If this is the case, you could add the text “ENTER” and EXIT to the bollard covers and place them in the area that you have an issue.  This would allow the entrance and exit to be clearly labeled so there was no question as to which driveway a customer should use.

Want to call attention to your gate arm?  Add text reading “STOP Pay Toll”, “Pay Parking Attendant”, or “No Parking on Level 1” will help alert motorists as they are driving up to a toll booth, parking garage or private gate.

Spruce up your parking lot by labeling the parking spot for the employee of the month.  Add a No Parking decal to help keep the entrance way clear for emergency vehicles.  Or add the no smoking symbol to let customers know they need to move to another area. 

There are many options when it comes to logos and messaging and what products we can apply them to and how unique they can be.  Let us know what you are in need of and we will get to work!